Built around the jobs wedding photographers actually do
See the real profit on each wedding
Log the package price, second shooter, travel, lodging, album and other costs. The sheet shows profit, margin and what you earned per hour.
Package, costs, hoursProfit per weddingKnow who owes the next installment
Retainer, second payment and final balance for each couple, with due dates, status and the balance left.
Payment scheduleBalance duePrice from your cost of doing business
Add up gear, software, insurance, marketing, education and second shooter costs to get a minimum price per wedding, plus prices at 30% and 50% margins.
Yearly business costsMinimum wedding priceFind out which channels book weddings
Track each inquiry from first contact to Booked or Lost, with source, budget, follow-up date and lost reason. The Dashboard shows your conversion rate.
Inquiry, sourceConversion rateHave second shooter totals ready for 1099s
Payments to second shooters and assistants with W-9 status, year-to-date totals and a flag when a 1099 is required.
Contractor payments1099 Required flagPlan quarterly estimated taxes
Expenses map to Schedule C lines, the Mileage Log works out your deduction, and the Tax Planner estimates quarterly payments with self-employment tax.
Expenses, milesQuarterly estimate14 tabs in one file
- Start Here
- Dashboard
- Wedding Log
- Lead Tracker
- Client Payments
- Contractors
- Expenses
- Equipment
- Mileage Log
- Pricing Calculator
- Invoice Generator
- Tax Planner
- Cash Flow
- Settings
- Start Here
- A step-by-step guide to setting up the planner.
- Dashboard
- Revenue, profit, bookings, conversion and tax reserve.
- Wedding Log
- Revenue, costs, profit and hourly rate per wedding.
- Lead Tracker
- Inquiries by source, budget and status.
- Client Payments
- Retainer and installment schedules with balances due.
- Contractors
- Second shooter payments, W-9 status and 1099 flags.
- Expenses
- Business costs mapped to Schedule C lines.
- Equipment
- Gear with serial numbers, depreciation and insurance values.
- Mileage Log
- Business miles with the deduction worked out.
- Pricing Calculator
- Cost of doing business, minimum price and margins.
- Invoice Generator
- Create and track client invoices.
- Tax Planner
- Quarterly estimated payments including self-employment tax.
- Cash Flow
- A 12-month projection with seasonal revenue.
- Settings
- Business info, tax rates, mileage rate and dropdown lists.
Pair it with
“Well thought out worksheets nicely presented”
“Excellent! Very easy to use.”
Before you buy
How is profit per wedding worked out?
Enter the package price and each cost for that wedding: second shooter, travel, lodging, album and anything else. Profit, margin and hourly rate follow from those and your hours.
Can it tell me what to charge?
The Pricing Calculator turns your yearly business costs into a minimum price per wedding and shows prices at 30% and 50% profit margins. The final number is your call.
Does it track second shooters for 1099s?
Yes. The Contractors tab logs each payment with W-9 status and a running year total, and flags anyone who crosses the 1099 threshold.
What do I get?
An Excel file (.xlsx), a filled-in sample to look at, and a quick-start PDF guide with a link that makes your own copy in Google Sheets.
How does delivery work?
You get your download links right after checkout, and Stripe emails your receipt. There is nothing to ship and nothing to wait for.
How do I set it up in Google Sheets?
Open the quick-start PDF and click the Google Sheets link. Google makes a copy in your own Drive that only you can edit. You need a free Google account.
Will it work on a Mac?
Yes. It works in Excel on Mac and Windows, and in Google Sheets in any browser.
I'm not a spreadsheet person. Is that a problem?
No. You only type in the yellow cells. Everything in gray works itself out, and the Start Here tab shows you where to begin.
Can I get a refund?
Templates are digital downloads, so sales are final. If a file won't open, is broken or doesn't match its description, email hello@cleanpixelstudios.com within 30 days and we'll fix it, or refund you if we can't.
What if I get stuck?
Email hello@cleanpixelstudios.com and we'll help you get it working.
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Made by Clean Pixel StudiosWe start every template by reading what people in that line of work say they struggle with, then build the spreadsheet around those problems. This one was made for wedding photographers and nobody else.
How we build templatesWedding Photographer Business Planner$19.99 · Excel + Google Sheets